American Academy of Advertising's 2026 Annual Conference has ended

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American Academy of Advertising's 2026 Annual Conference

Welcome to the 2026 AAA Annual Conference in Austin, TX! We are so glad you are joining us. Be sure to share your time at the conference using #AAA2026!

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Mark Heisten

Marist University

Assistant Professor of Communication

New York

https://colorado.edu/cmci/people/graduate-students/advertising-public-relations-and-media-design/mark-heisten

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8:30am CDT

Session 1.04: Special Topic Session: Excellence and Innovation in Advertising Teaching and Research: 10 Years of Mary Alice Shaver Promising Professor Award Level 2 - NelsonEsther Thorson (Colorado State University) • Claire Segijn (University of Minnesota - Twin Cities) • Eunjin (Anna) Kim (University of Southern California) • Zeph van Berlo (University of Amsterdam) • Sun Joo (Grace) Ahn (University of Georgia) • Saleem Alhabash (Michigan State University) • Eunice Kim (Ewha Womans University) • Chen Lou (Nanyang Technological University) • Glenna Read (University of Georgia) • Yuhosua Ryoo (University of Minnesota Duluth) • Joanna Strycharz (University of Amsterdam) • Esther Thorson (Colorado State University)

10:30am CDT

Session 1.05: Moral Challenges in Advertising Level 3 - MoodyXimena Ferro (Universidad San Francisco de Quito) Session 1.05a: When Robots Cross the Line: Consumer Moral Judgments of Robots’ Harm and Authority Violations Level 3 - MoodyXimena Ferro (Universidad San Francisco de Quito) • Seo Jeong Heo (University of Illinois at Urbana-Champaign) • Yuhosua Ryoo (University of Minnesota Duluth) • WooJin Kim (University of Colorado Boulder) Session 1.05b: Ubuntu as a Moral Frame: Advertising Engagement Reveals Insight into Moral Behavior in Africa Level 3 - MoodyXimena Ferro (Universidad San Francisco de Quito) • Kristen Sussman (Texas State University) • Prisca Ngondo (Texas State University) • Anna Klyueva (University of Houston-Clear Lake) Session 1.05c:Cultivating Moral Reasoning in Mass Communication Students: A Quasi-Experimental Study of CEAS Training Level 3 - MoodyXimena Ferro (Universidad San Francisco de Quito) • Christopher Vardeman (Towson University) Session 1.05d: Scandals, Morality, and Cancel Culture: How Consumers Judge Brands and Influencers Level 3 - MoodyXimena Ferro (Universidad San Francisco de Quito) • Saima Kazmi (University of Oregon) • Louvins Pierre (University of Illinois at Urbana-Champaign) • Josh Anderson (University of Arizona)

2:30pm CDT

Session 1.12: Special Topic Session: Navigating Advertising Academic Leadership During a Time of Change: An Inside Look at Administration Roles in the Age of A.I., Program Changes, and Industry Upheaval Level 2 - NelsonHuan Chen (University of Florida) • Joe Phua (Southern Methodist University) • Shu-Chuan (Kelly) Chu (DePaul University) • Huan Chen (University of Florida) • Joe Phua (Southern Methodist University) • Shu-Chuan (Kelly) Chu (DePaul University) • Matthew S Eastin (University of Texas at Austin) • Michelle Nelson (University of Illinois at Urbana-Champaign) • Soojung Kim (University of North Dakota) • Fuyuan Shen (Pennsylvania State University) • Tom Reichert (University of South Carolina) • Heidi Hennick-Kaminski (Michigan State University) • Harsha Gangadharbatia (University of North Carolina at Chapel Hill)